At the Frankfurt Book Fair, 3D Exhibits brought Wiley’s brand to life with a modern, welcoming exhibit emphasizing sophisticated style through live florals, warm wood tones, and sturdy black iron accents. Carefully placed lighting highlighted key messaging and human graphics, while layered architecture added depth and visual interest. The space featured 17 private, comfortable meeting areas and an interactive new product launch zone with iPads and looping brand videos. A standout living wall and harmonious natural design elements reinforced Wiley’s brand, creating a memorable, engaging experience for attendees.